[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"page:what-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\u002Fs0-a15-ghostwork-the-invisible-world-of-work-behind-ai":3},{"id":4,"slug":5,"title":6,"short_title":7,"intro_text":8,"meta_description":8,"seo_title":8,"path":9,"content_type":10,"locale":11,"go_live_at":7,"first_published_at":12,"page_created_at":13,"published_at":12,"edit_url":14,"breadcrumbs":15,"seo":26,"body_blocks":34,"call_to_action":49,"categories":56,"owner":7,"authors":61,"image":62,"show_related_pages":63,"related_pages":64,"related_sites":75,"in_subsite":76,"contact_page_url":77,"banner_message":78},7087,"s0-a15-ghostwork-the-invisible-world-of-work-behind-ai","Ghostwork: the invisible world of work behind AI",null,"","\u002Fwhat-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\u002Fs0-a15-ghostwork-the-invisible-world-of-work-behind-ai","pages.contentpage","en","2025-03-10T11:46:51.844000+00:00","2026-04-22T08:19:38.298491+00:00","\u002Fcms\u002Fpages\u002F7087\u002Fedit\u002F",[16,19,22,25],{"title":17,"slug":18},"What We Do","what-we-do",{"title":20,"slug":21},"Podcasts","podcasts",{"title":23,"slug":24},"The Gig Work Podcast","the-gig-work-podcast",{"title":6,"slug":5},{"title":6,"description":8,"image":27,"canonical":28,"robots":29,"og_type":30,"twitter_card":31,"locale":11,"created_at":32,"last_modified_at":33},"https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-19c8b2e5303a.2e16d0ba.fill-1200x630.jpg","https:\u002F\u002Fwageindicator.org\u002Fwhat-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\u002Fs0-a15-ghostwork-the-invisible-world-of-work-behind-ai\u002F","index, follow","website","summary_large_image","2025-03-10T12:46:51.844000+01:00","2026-04-22T10:19:38.450626+02:00",[35],{"type":36,"data":37},"composed_content_block",{"blocks":38},[39,44],{"type":40,"data":41},"text_block",{"content":42,"variant":43},"\u003Cp>\u003C\u002Fp>\u003Cimg alt=\"Claartje ter Hoeven\" class=\"richtext-image left\" src=\"https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-ebc2a8efb4af.width-400.png\" srcset=\"https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-ebc2a8efb4af.width-400.png 400w, https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-ebc2a8efb4af.width-800.png 800w, https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-ebc2a8efb4af.width-1200.png 1200w\"\u002F>\u003Cp>\u003C\u002Fp>\u003Cp>They are invisible, ubiquitous and indispensable for the development of artificial intelligence (AI): ‘ghost workers’.\u003C\u002Fp>\u003Cp>Millions of people worldwide annotate, check and translate texts and images so that AI can understand and process the information. Who are these people and what drives them? What about their well-being? And what impact do their poor working conditions have on the development of AI?\u003C\u002Fp>\u003Cp>To learn more about this, I sat down with researcher Claartje ter Hoeven of Utrecht University for \u003Ca href=\"\u002Fwhat-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\">The Gig Work Podcast\u003C\u002Fa> from the WageIndicator Foundation. She is conducting \u003Ca href=\"https:\u002F\u002Fwww.ghostwork.org\u002F\" rel=\"nofollow noopener\" target=\"_blank\">research into this phenomenon\u003C\u002Fa> with a European Research Council (ERC) grant.\u003C\u002Fp>\u003Cp>\u003Ca href=\"\u002Fwhat-we-do\u002Fnews-stories\u002Fstories\u002Fghostwork-the-invisible-world-of-work-behind-ai\">The episode's highlights can also be found in this blog.\u003C\u002Fa>\u003C\u002Fp>","light",{"type":45,"data":46},"iframe_block",{"content":47,"title":48,"variant":43},"\u003Ciframe class=\"w-full\" height=\"353\" src=\"https:\u002F\u002Fopen.spotify.com\u002Fembed\u002Fepisode\u002F5km4FhBvCgU2cW29EmlDpZ?utm_source=generator\" title=\"Claartje ter Hoeven\">\u003C\u002Fiframe>","Claartje ter Hoeven",{"text":50,"link":51},"Contact us",{"title":50,"url":52,"description":50,"rel":53,"type":54,"id":55},"\u002Fabout\u002Fcontact","follow","internal",24590,[57],{"id":58,"slug":59,"name":60},6,"platform-economy","Platform Economy",[],"https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fclaartje-ter-hoeven-19c8b2e5303a.width-400.jpg",true,[65,70],{"id":66,"short_title":7,"title":67,"url":68,"image":69},7086,"Who pays the bill for unpaid labour in the platform economy?","\u002Fwhat-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\u002Fs0-a14-who-pays-the-bill-for-unpaid-labour-in-the-platform-economy","https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fvaleria-pulignano-e21525ab63a8.width-400.jpg",{"id":71,"short_title":7,"title":72,"url":73,"image":74},7085,"Social security in India's platform economy","\u002Fwhat-we-do\u002Fpodcasts\u002Fthe-gig-work-podcast\u002Fs0-a13-social-security-in-indias-platform-economy","https:\u002F\u002Fwageindicator.org\u002Fmedia\u002Fimages\u002Fomi-foundation-cc7dcc254bce.width-400.jpg",[],false,"\u002Fwork\u002Fliving-wages\u002Fcontact-us","\u003Cp>Welcome to WageIndicator. Same organisation, same information, new look!\u003C\u002Fp>"]